Apr 05, 2022
In Welcome to the Forum
To avoid having the products shipped back to the supplier again, I shipped the products to my partner’s house. Now I had packaging organized, it was Telephone Number List time to take care of marketing again. HOW HYKE DOES INFLUENCER MARKETING When talking about “influencer marketing”, most people think about sending Telephone Number List products to hot girls on Instagram with a ton of followers. That kind of influencer Telephone Number List marketing would never work out for us. We would only waste our time and money. But we were keen to collaborate with an influencer. A very common approach to influencer Telephone Number List marketing is to look at the follower numbers, check the engagement rate, send a free product to the Telephone Number List influencer and give them a discount code for their followers to purchase the product. The intention of the above-mentioned approach is very obvious: direct sales. We didn’t Telephone Number List want to go that way. Our intention with influencer marketing is to spread the word of our brand. We want to get known, not make direct sales and so we Telephone Number List took a quite different approach. We looked for someone who matches with our values and is 100% authentic. Then, we reached out and asked if he is interested in getting a free backpack in return for Telephone Number List honest feedback. We didn’t ask for pictures which are like “hey, this is Telephone Number List my new backpack. It’s the best backpack on this planet.